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    It’s been more than 25 years since Botox burst onto the med spa scene. Since then it has helped millions of women erase dynamic wrinkles such as smoker’s lines, crow’s feet, and frown lines. But Botox has recently become increasingly popular with men – from 2011 to 2013, Botox use by men rose over 200 percent in some parts of the country.

    Why? The Financial Times reports that men nowadays tend to be more open and proactive about their appearance. Men who have tried Botox look better, feel better and believe it gives them a competitive edge. There’s also less of a stigma associated with cosmetic procedures than there was in days past. Men also opt for Botox because:

    1. They want to rebound successfully from a divorce. With more men on the market, they want to improve their chances in the dating pool. Research shows that treatments such as Botox increase a man’s confidence, mood and self-esteem. Who wants someone who looks worn out and old? Much better to snag a man who looks and acts youthful.
    2.  They want to impress a spouse. Wives often convince their husbands to refresh their appearances and often bring them with to their own med spa consultations. In fact, the number one complaint wives have of their husbands is that they look too tired. That’s why men choose Botox – to obtain that rested, refreshed look.
    3.  They want a competitive edge. Men feel increasingly pressured to look more attractive and youthful in a highly competitive job market. Research has shown that a more attractive and youthful look allows both men and women to generate more revenue than their older looking peers, which is an important asset in a leaner workforce.

    Whatever the reason might be, men must exercise caution when considering Botox. Botox can look much more noticeable on a man than a woman because doctors often treat men the same way that they treat women. Oftentimes they don’t take into account anatomical differences between male and female faces. The main anatomical difference is that female eyebrow are naturally arched, while those belonging to men are horizontal. If a man has Botox under the eyebrows, it will feminize his looks. Experts agree that the best use of Botox on male faces is to soften the deep creases that form between the brows, which can make a man look unintentionally sad and angry.

    Baldness is another factor men should consider before using Botox—or using any dermal filler, for that matter. A balding man can have lines that appear much higher on his face than if he were a woman. Doctors should adjust the treatment area accordingly. Men also have flatter faces than women, so they should be wary of filling any deep crevices in the skin and increasing lost volume; doing so can feminize their appearance. While thinning lips age men in particular, filling them in tends to look very obvious and feminine. Lip augmentation in men requires the greatest degree of caution and expertise.

    Subtlety is key when it comes to Botox. Most men don’t want people, especially coworkers, to notice they’ve had work done. It’s imperative that a man choose a doctor who’s experienced with male patients. They tend to take into account each patient’s muscle mass, muscle fiber pattern, and hair distribution.

    Want to turn back your clock? Then visit your local LaserAway. We specialize in accommodating male clients. We aim to make your medical spa experience comfortable, enjoyable and satisfying. Schedule a free, no-obligation consultation today by emailing or calling the staff at LaserAway at (888) 965-2737. We look forward to helping you recapture youth!

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