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  • The Phi Mask – What It Is, Where It Came From, and How It Can Help You When It Comes Time for Facial Contouring

    The Phi Mask, otherwise known as the Golden Ratio, represents the ultimate face when it comes to universal standards of beauty. Dating back to ancient Greece, the Phi Mask is a special number that is found by dividing a line into two parts so that the longer part divided by the smaller part is also equal to the whole length divided by the longer part. The actual Phi number is rounded off to 1.618. The Phi Mask of the human face is based on the Golden Ratio, which is based on the proportions of the length of the nose, the position of the eyes and the length of the chin.

    To find out if your face matches the Golden Ratio, all you have to do is measure the length and width of your face, and then divide the length by the width. The ideal result should be around 1.6, meaning a beautiful person’s face is roughly 1.5 times longer than it is wide. Next, you need to measure the three segments of your face from your forehead hairline to a spot between the eyes, from between the eyes to the bottom of the nose, and from the bottom of the nose to the bottom of your chin. All the numbers should be equal if you’re a beautiful person. Lastly, you can measure other facial features to determine symmetry and proportion. On a beautiful face, for instance, the length of an ear is equal to the length of the nose, and the width of an eye is equal to the distance between the eyes. However, no one has ever been a perfect 10. Most score between 4 and 6.

    If you don’t have a Phi Mask, that’s okay. Noninvasive facial contouring can help you achieve a better Golden Ratio, enhancing your beauty. Your medical professional can use Golden Ratio measurements to help you achieve a more proportional face by enhancing your cheeks and smoothing out sunken areas as well as enhancing your lips and smoothing away fine lines and wrinkles.

    *Results and patient experience may vary.

    Noninvasive Facial Contouring Can Help You Achieve the Golden Ratio

    As you age, your face changes as a result of your lifestyle and the natural aging process. More specifically, your face tends to lose muscle volume, resulting in looser skin and loss of fullness. These can all impact the proportions of your face. But, noninvasive, temporary facial fillers such as Juvéderm Voluma XC can:

    • Add volume to the cheeks and chin area to lessen the effects of aging
    • Create a more defined facial contour as well as restore facial symmetry
    • Diminish fine lines and wrinkles
    • Correct deeper lines and folds, such as forehead grooves and laughter lines
    • Enhance the size and shape of lips

    Juvéderm Voluma XC is a temporary injectable filler that is made from hyaluronic acid. Young, healthy skin contains a lot of this natural substance. But as you age, sunlight, lifestyle, and other factors reduce the amount of hyaluronic acid found in your skin. This causes your skin to lose structure and volume, resulting in unsightly facial wrinkles and folds as well as less voluminous cheeks and lips. Juvéderm Voluma XC both help to restore volume and smooth away facial wrinkles and folds.

    • The original Juvéderm is used to treat facial lines, wrinkles, creases, folds, acne scars, surgical scars, other skin depressions, and aging lips
    • Juvéderm Voluma XC is specifically designed to increase the facial volume around the cheeks, creating a fuller, more proportional appearance

    What does Juvéderm treatment involve? First, your medical professional will mark points on or around your cheeks as guides to the appropriate sites for introducing Juvéderm Original or Juvéderm Voluma XC. Then they will clean those sites with antibacterial soap and administer a topical anesthetic to numb the area. The actual application takes only a few minutes. Afterward, your medical professional will clean off all the marks and apply an ice pack to the treatment site.

    The immediate results of Juvéderm or Juvéderm Voluma XC continue to improve for one to two weeks as the filler softens and draws moisture into the cheek area.

    *Results and patient experience may vary.

    Follow These Makeup Tricks to Achieve an Even More Symmetrical Face

    In addition to using dermal fillers to help achieve a more balanced face, you can also use these makeup tricks:

    • Have puffy eyes? Then minimize them with contouring. Since eyelids are naturally prone to puffiness and can appear heavier on one side than the other, you can use varying degrees of contour to help balance your features out. If you have a light skin tone, then you should select a matte beige shadow, whereas darker skin tones should opt for taupe or brown shadows.
    • Do you have uneven eyelids? Then you can easily maximize the smaller lid or minimize the larger one. To make your lid appear larger, apply a shimmery cream color all over your lid, followed by a peachy nude tone pencil to the inner rim. If you want to downplay your eye size, then apply a matte taupe shadow to the lid to recede it, and finish with a dark brown pencil on both inner rims.
    • Have uneven lips? Oftentimes women have uneven peaks of the top lip, but you can create two perfectly rounded peaks by dabbing your finger into lipstick and then applying lipstick straight from the tube all the way to the inner corners of your mouth. Lastly, apply a coating of your favorite lip shine.
    • Lots of women are self-conscious about their noses, but you can streamline your nose using highlighters and shadowing. To balance out an uneven nose, all you have to do is blend a matte taupe contour on the side of the nose that is fuller. You can also add a brightener down the center to create instant symmetry.
    • As you age, your jaw and chin tend to get bloated and looser, which can result in asymmetry. However, to make any feature recede, all you have to use is a matte taupe shading powder. Using an angled powder brush, blend a powder that’s two shades deeper than your skin tone under your jaw and chin to sculpt the appearance of a shadow. You can also use this same technique along your hairline for asymmetries in your forehead area.

    *Results and patient experience may vary.

    Achieve the Phi Mask with LaserAway

    Great for augmenting hollow cheeks, chins, and jawlines, Juvéderm Voluma XC fills lines and wrinkles and reshapes facial contours. It works especially well on a variety of wrinkles, including nasolabial folds and marionette lines.

    Your go-to source for facial contouring is LaserAway. Our techniques are innovative, and our technology is cutting-edge. Our staff is experienced and certified in laser and other dermatological procedures. And we work to make your visit comfortable, enjoyable, and satisfying.

    Want to learn more about facial contouring? Then schedule a free, no-obligation consultation today by contacting us at

    *Results and patient experience may vary.

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